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Remarketing a Policy

Policies may be remarketed at any time, although prior to renewal is standard.  Remarketing a policy at renewal allows the agency the flexibility of obtaining various quotes from carriers for their clients.

Tip: In the majority of marketing efforts, specifically in the commercial insurance arena, multiple marketing applications are submitted to numerous carriers for a single client. The Mass Marketing process can be used as a simple means of generating multiple marketing records for multiple carriers.

To Remarket a Policy

  1. On the Primary menu, click SEARCH.
  2. Click the Details icon of the appropriate client.
  3. On the Client menu, click SERVICING.
  1. Select Marketing > Existing line of business.

  1. Select Refresh form prefills to update the associated forms with current information.
  2. Select Refresh assignment to create the marketing policy with both the selected policy's assignment as well as the primary client assignment. The client assignment will then become the primary assignment on the policy. If Refresh assignment is not selected, the policy assignment only will be copied to the new marketing policy.
  3. Select the policy to remarket. To search for specific policies, including policies previously sent to history, click [Show] to view the search filter screen.  If multiple policies are being selected, the policies will be grouped as if they are a package policy.  This feature allows applications to be bundled so they can all be sent to the carrier at one time.  The policy mode always reflects New.  If a marketing version of the policy is selected as the renewal the in force mode will reflect Renew.
  4. Click Create Marketing. The marketing > underwriting screen is displayed.  
  5. Select the Issuing and Billing carrier, edit the policy term dates if needed and click the Save Changes link on the Navigation Toolbar.  Review the application for accuracy and make any necessary modifications.  (See the Working with Forms section of help for assistance in navigating the forms).
  1. To remarket to another carrier repeat steps 1-8.  This process is necessary to capture statistical data and separate application information for each carrier.

Tip:  Use the Home > Marketing page to compare quotes or to determine if each carrier’s quote has been received.

Related Topics

Marketing > Underwriting